Website Proposal – Limarosi | xyz pages
xyz pages
web pages & stores
Website Proposal · April 2026

A complete system to sell courses, book clients, and grow your business
- without relying on external platforms

Prepared for Magdalena Limarosi  ·  limarosi.com

You're paying for a platform.
You could own one.

Kajabi is a great tool for getting started, but at €180/month, you're renting a platform you can never fully customise, and every new feature you need costs more. As your business grows, so does the bill.

With the right WordPress setup, you get the same functionality (and more), total control over your brand and content, and a partner who handles everything technical — for less than you pay today.

💸

€180/month for tools only

Kajabi charges for the platform alone. You still need to hire developers for anything custom.

🔒

Locked into their ecosystem

Your courses, members, and automations live inside Kajabi. Leaving means rebuilding from scratch.

📐

Limited design freedom

You work within Kajabi's templates. Your brand has to adapt to the platform, not the other way around.

📈

Scaling costs money

More products, more members, more emails - Kajabi's pricing tiers grow fast as your audience does.

What changes and what gets better.

A direct look at what you have today versus what the new platform will give you.

Feature Kajabi (now) WordPress + xyz pages
Monthly cost €180 — platform only €150 — platform + full management + dev
Course platform ✓ Built-in (Kajabi) ✓ Tutor LMS (WordPress)
1:1 session booking Limited / extra cost ✓ Amelia or Calendly + WooCommerce
Design flexibility Kajabi templates only ✓ Fully custom (Astra + Elementor)
Full technical management Not included ✓ Included — you never log in
Hosting Included but proprietary ✓ Included in subscription
Email marketing (MailerLite) Kajabi's own tool (limited) ✓ MailerLite included
SEO & analytics Basic / limited control ✓ Technical SEO setup + Google Analytics + Search Console integration
Landing pages (up to 3/year) Extra / within Kajabi only ✓ Included with automation
Payments / WooCommerce Kajabi checkout only ✓ Full WooCommerce, any gateway
Your data, your server Stays in Kajabi ✓ You own everything
Scale without extra cost Higher tier = higher bill ✓ Fixed monthly, no tier limits

Everything included.
No surprises.

The monthly subscription is a complete service, not just hosting, but a full technical team on retainer. Here is exactly what €150 covers every single month:

Web Hosting

Fast, reliable server with SSL certificate, daily backups, and 99.9% uptime monitoring.

Elementor Pro licence

Premium page builder — normally €99/year. Included in your subscription.

Tutor LMS Pro licence

Professional course platform plugin — normally $149/year. Covered for you.

Booking calendar (Amelia or Calendly)

1:1 session booking with payment integration. Premium licence included.

MailerLite subscription

Email marketing platform for newsletters, sequences, and automations. Licence covered.

WooCommerce configuration

Full e-commerce setup — payment gateways, order management, product pages.

Plugin & theme updates

All WordPress plugins and themes kept up-to-date — tested before applying.

Security monitoring

Malware scanning, firewall, brute-force protection, and intrusion detection.

Video hosting space

Course videos hosted on a dedicated YouTube channel or equivalent — no extra storage fees.

3 landing pages / year

Up to 3 fully built landing pages per year, including MailerLite automations and sequences.

Content updates on request

Text changes, new course materials, image swaps — just send a message and it's done.

SEO & analytics setup

Technical SEO configuration, Google Analytics and Search Console integration, so your website is ready to grow and be visible from day one.

Technical support

Any issue - error, layout bug, payment problem — handled without you having to touch the site.

💡 In short: for €150/month you get hosting, all premium plugins, email marketing, booking system, video hosting, full technical management, 3 landing pages per year and a developer who handles everything. No login needed. No technical decisions to make.

Full transparency on scope.

The subscription is broad, but there are limits. Here is a clear breakdown of what's always included, and what would require a separate conversation.

Item Status Note
Hosting, SSL, backups ✓ Included Always on, monitored
All plugin & theme licences ✓ Included Elementor Pro, Tutor LMS, Amelia, etc.
MailerLite subscription ✓ Included Up to standard plan limits
Plugin & WordPress updates ✓ Included Tested before applying
Bug fixes & technical support ✓ Included Unlimited
Content edits (text, images, courses) ✓ Included Reasonable scope, on request
Up to 3 landing pages per year ✓ Included With MailerLite automation setup
4th+ landing page in a given year + €80 each One-off charge per additional page
Major layout redesign + quoted separately Significant redesign of existing pages
New major functionality + quoted separately E.g. membership area, affiliate system, new integrations
Premium 3rd-party services exceeding plan + pass-through cost E.g. MailerLite Pro if list grows significantly
Custom development (advanced features) + €50/hour Agreed in advance

Any additional work will always be agreed and quoted in writing before starting. No surprises, no invoices out of nowhere.

Simple, predictable pricing.

One activation fee to get everything built, one monthly fee to keep it running perfectly.

One-time · Setup & Migration
€350
paid once, before work begins
  • Custom WordPress site built to your design reference
  • Tutor LMS setup and full configuration
  • Migration of all 4 courses from Kajabi
  • WooCommerce setup (courses + 1:1 sessions)
  • Booking calendar installation and configuration
  • MailerLite integration and initial automation
  • Go-live testing and launch

📌 Why the activation fee? Building and migrating a full platform takes serious work upfront - design implementation, course migration, WooCommerce configuration, and thorough testing. The activation fee covers this initial effort so the monthly subscription can focus entirely on management and growth.

From kick-off to launch.

Here's what the process looks like from the moment you confirm the project.

Week 1
Kick-off & design setup

You share the design reference, logo assets, and brand colours. I set up the WordPress environment, install Astra + Elementor, and start building the visual structure.

Week 1–2
Core pages & course platform

Homepage, about, services, contact. Tutor LMS installed and configured. WooCommerce set up for course purchases and 1:1 session payments.

Week 2–3
Course migration from Kajabi

All 4 courses transferred to Tutor LMS — structure, content, and materials. Videos moved to hosted storage. Member access recreated.

Week 3
Booking, payments & email

1:1 session booking calendar configured and connected to WooCommerce. MailerLite integrated with initial welcome sequence.

Week 3–4
Testing & launch

Full end-to-end testing across devices. Your review and final adjustments. DNS switch, go-live, and handover — at which point the monthly subscription begins.

Not just a website.
A system that sells.

This setup is designed to do more than just host your content. It creates a complete system that supports your growth:

Sell courses automatically

Users can discover, purchase, and access your courses without manual work.

Book and pay for sessions instantly

No back-and-forth messages — clients choose a time and pay in one flow.

Build your email list

Landing pages and automations turn visitors into subscribers and clients.

Grow with SEO & analytics

Your website is prepared to attract traffic and make data-driven decisions from day one.

A technical partner, not just a developer.

Most developers build the site and disappear. My model is different: I stay involved every month, keeping your platform healthy, updated, and evolving, so you can focus on your clients and content, not on tech.

I work exclusively with WordPress, WooCommerce, and Elementor meaning deep expertise rather than a jack-of-all-trades approach. Your site won't be the first time I've done this setup; it's what I do every day.

And the numbers make sense: you're currently paying €180/month for a platform alone. For €150/month you get the platform, all tools, and an experienced developer included. That's a saving from day one, with full ownership of your content and a flexible setup that can be transferred or expanded at any time.

Ready to move forward?

Let's schedule a short call to go over any questions and confirm the details before we kick off.

xyz pages · web pages & stores · Prepared April 2026 · Confidential proposal for Magdalena Limarosi
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